TEC@FoleyHoag: Building Your Brand as a Leader

Building on her book Reinventing You (Harvard Business Review Press), Dorie Clark - a Duke University Fuqua School of Business professor, former presidential campaign spokesperson, and HBR/Forbes contributor - shows how to cultivate a powerful professional reputation at the TEC@FoleyHoag meet-up.

Topics discussed at the February 26 included the following:

  • Communicating your brand effectively to others
  • Establishing and cultivating your reputation over time
  • Leveraging both social media and real world leadership opportunities
  • Ensuring you’re recognized as the leader you are