Foley Hoag Advises Linkable Networks in $11.7M Financing
March 3, 2015
Foley Hoag LLP recently advised Boston-based loyalty advertising technology company Linkable Networks in its $11.7M in funding.
Linkable Networks was founded on the premise that loyalty, not discounts or coupons, drives long-term growth for brands and retailers. Loyalty is what separates consumables from brands and consumers now expect the loyalty experience to be in context of them wherever and whenever they purchase. Since 2011, Linkable has been building a scalable platform that provides brands and retailers the ability to engage, reward and incent their consumers directly and across any channel -online, mobile and in-store. Linkable pioneered the concept of card-linked-offers and have taken it to the next level: always-on loyalty. Their self-service and SaaS-based platforms enable the creation of actionable ads, coupons, offers, promotions, rebates and more that let brands and retailers reward loyalty, not just discount a purchase.
Foley Hoag attorneys David Broadwin and Amanda Vendig advised Linkable Networks on the transaction.
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