Foley Hoag Advises Cake in $1.35M Seed Financing
December 4, 2017
Foley Hoag LLP recently advised Cake, a Boston-based end-of-life planning platform, in its $1.35M seed round led by venture capital firm Pillar.
Cake offers a web application that asks users a series of questions regarding their advance care and end-of-life preferences. Based on the answers given, the technology provides recommendations on end-of-life planning. Users can store and share their profiles with friends, family members and their care team to ensure their wishes are respected. The platform is currently available as a consumer product and is distributed through healthcare payers, providers and systems.
Cake intends to use the funds for marketing and software development purposes.
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