Joshua Jarvis specializes in intellectual property matters, with an emphasis on high-level trademark and copyright strategy, including prosecution, policing, ownership, licensing, and use, as well as related matters such as false advertising, right of publicity, and commercial disparagement. He represents clients in trademark and copyright registration matters before the United States Patent and Trademark Office and the United States Copyright Office, and oversees the protection of clients’ intellectual property worldwide.
Joshua oversees the trademark prosecution practice at Foley Hoag, and specializes in complex domestic and worldwide brand protection strategies for U.S. and international companies. He manages a portfolio of thousands of trademark filings across the globe, and handles U.S. and international trademark clearance and registration. Joshua’s trademark expertise spans industries and verticals, including pharmaceuticals, high-tech, software, consumer electronics, energy, foods, luxury brands, fabrics and textiles, cosmetics, and medical devices. He is adept at crafting custom-tailored brand protection strategies for every client and every product or service, at all phases of development. Joshua also represents clients in trademark policing, enforcement and defense actions, and works with U.S. Customs and Border Protection and customs offices around the world to curb the flow of counterfeits and other infringing goods.
Joshua advises clients in connection with intellectual property rights in the context of corporate transactions, including transfer and licensing of trademarks and copyrighted works such as books, sculptures, audiovisual works, musical recordings, and software. He assists clients in securing copyright and likeness rights, licenses, and permissions for their own works. Joshua also conducts and coordinates due diligence for clients acquiring and selling intellectual property assets.
In addition to traditional trademark and copyright matters, Joshua focuses on various issues specific to social media and the Internet, including assisting clients with the following:
- Acquiring, developing, and maintaining domain name portfolios
- Domain name disputes, including substantial experience with Uniform Domain-Name Dispute-Resolution Policy (UDRP) proceedings, representing clients before the World Intellectual Property Organization (WIPO) Arbitration and Mediation Center and the ADR Forum
- Social media complaints related to trademark, copyright, and username impersonation
- Online copyright enforcement, including DMCA take-down letters
- Offensive and defensive strategy related to advertising keywords
Joshua also provides guidance for clients in connection with their own online assets, including preparation of website terms of use, development of media guidelines, and review of social media activities for intellectual property, right of publicity, privacy, and false advertising issues. He helps clients to comply with relevant laws such as the Digital Millennium Copyright Act (DMCA) and Communications Decency Act (CDA), and advises clients with respect to best practices in these areas.
As an active committee member of the International Trademark Association (INTA) and the Vice Chair of Intellectual Property Owners Association's (IPO) U.S. Trademark Law Committee, Joshua drafts comments and advises INTA and IPO leadership regarding various trademark, Internet, social media, and domain name issues.
